This experience introduces learners to the foundational concepts of clinical, developmental, social, and personality psychology. Participants, primarily first-year university students, will explore how psychological principles can be applied to real-world scenarios. With a focus on understanding human behavior, learners will be equipped to analyze and interpret psychological data, develop insights into human interactions, and propose solutions to behavioral challenges. This knowledge can be applied to projects that require an understanding of human dynamics and behavior patterns.

Students will analyze organizational needs for marketing/outreach materials, applying concepts from psychological science to those needs.

Students will deliver an audiovisual work to contribute to the organization's marketing strategy (e.g., infographic, reel).

Because there are 2100 students in this class, deliverables will be evaluated by an in-house team and only the top-ranked deliverables will be passed along to the orgaization.