The main goal for the project is to create engaging and attention-grabbing TikTok and short form social media content for ReturnPal Courier Service. The content should effectively showcase the company's services and simplify the process of returns and reviews for the audience.

This will involve several different steps for the learners, including:

- Researching and understanding the target audience of ReturnPal Courier Service.

- Creating a content strategy that aligns with the company's brand and mission.

- Developing creative and visually appealing TikTok and short form social media content.

- Collaborating with the marketing team to ensure the content meets the company's objectives.

- Analyzing the performance of the content and making improvements based on audience engagement.

By the end of the project, learners should complete the following tasks:

- A content strategy outlining the types of content to be created and the target audience.

- A series of engaging TikTok and short form social media content pieces created.

- A report analyzing the performance of the content and recommendations for future content creation.

Final deliverables:

- All created content in a shareable format.

- A written report outlining the content strategy and performance analysis.

"I will provide guidance, resources, and regular feedback to empower my interns, ensuring their project success through mentorship, clear expectations, and support."